A simple, structured and gravity defying ponytail had plenty of impact on the runway for Mariam Seddiq, with Davroe Hair Ambassador Madison Voloshin and Owner and Director of Davroe’s parent company Dresslier Mary Centofanti leading the styling team backstage. The hair looks echoed the gowns in the fashion collection by being tailormade for each individual model.

“The more you look at the clothes the more details you notice, just like with the hair,” Madison said. “From the front it seems like a simple pulled back look, which doesn’t detract from the fashion, but from the back and the side you see the spice. The hair is magically frozen in mid-air as a gravity defying ponytail that is as sharp as an ice pick.”

The fashion house and hair brand continued a long-term editorial partnership, where Madison credited a “wonderful synergy” between both brands and touted his love for Mariam’s renowned, handmade Australian designs.

“The atelier of Mariam Seddiq and the look created using Davroe’s hero product Construct go hand in hand to bring the audience a beautiful and unexpected visual experience. Finishing off the look with a glass like shine elevated the hair to another world,” he said.

Get the statement look here:

• STEP 1: Spray down the hair using Tame Detangler so when applying Construct it is easily dispersed through the hair.
• STEP 2: Slick the hair back using a brush and add Construct. Tie up in a high ponytail.
• STEP 3: Section the pony and add wire into the middle.
• STEP 4: Finish the ponytail with more Construct and diffuse dry hair. 
• STEP 5: Add Ultimatum for extra hold.
• STEP 6: Finish off the look with Brilliance Shine Mist for a glossy wet look.

For more information visit www.davroe.com

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