Matcha is Having a Moment: How to Add it to Your Service Menu

Matcha, the ancient finely ground green powder from Japan, has seen another resurgence this year. Fuelled by celebrities and influencers, the hashtag #matcha has amassed over 160 million posts on TikTok. Its appeal is at an all-time high, with its detoxifying, anti-inflammatory and soothing properties now taking over the beauty sphere. Below, discover how incorporating the dynamic superfood into your spa offerings can enhance your clientele’s experience.

Why all the matcha hype?
Awareness of the connection between gut health and skin appearance continues to grow. Many clients recognise that internal health often reflects outwardly, and matcha serves as a prime example of this phenomenon. Here are just a few of its beauty benefits:
The beauty benefits of matcha
Knowledge surrounding the link between gut and skin is stronger than ever. Talking to clients, there’s a stronger awareness that what happens internally often manifests externally, and matcha is a prime example of this. To name a few of its beauty benefits…
Clearer skin: Matcha is rich in catechin EGCG, which provides antibacterial and anti-inflammatory properties, making it effective for acne treatment. Research shows it reduces sebum production and lowers lipid levels, helping reduce the development of blemishes.
Healthier, thicker hair: Studies suggest that EGCG can counteract hormonal hair loss associated with testosterone and dihydrotestosterone, potentially slowing hair loss and promoting healthier hair growth.
Fewer wrinkles: Brimming with antioxidants, matcha combats free radicals that accelerate skin ageing, helping skin remain supple and elastic. This study even found that a combination of topical and oral consumption of green tea may improve skin elasticity.
Reduced sun damage: According to one study, the polyphenols in green tea assist in shielding skin from UVB light, reducing sun-related skin disorders.

Introducing matcha to your spa
Given the above benefits, matcha is naturally becoming a sought-after ingredient in the spa environment. To inspire spa owners and practitioners, SpaSeekers.com has curated a luxurious matcha experience.
Designed to bring out the skin’s natural glow while offering deep relaxation, their curated matcha offering begins with a complimentary cup of matcha, offered hot or iced, to set the tone for a day of indulgence and calm. This is followed by a matcha-infused facial to soothe and hydrate the complexion, a relaxing massage to stimulate circulation and relieve tension, and an invigorating matcha hot tub for detoxification and renewal.
‘Sereni-Tea’ Matcha Hot Tub
This unique hot tub experience allows spa-goers to immerse themselves in a soul-soothing concoction of matcha, creamy vanilla and a hint of golden turmeric and cinnamon. The combined effects of matcha caffeine and cinnamon enhance circulation, promoting a brighter complexion. L-theanine helps hydrate skin cells and boosts elasticity, while the antibacterial properties of matcha and turmeric work to unclog pores and cleanse impurities, thus reducing the risk of ingrown hairs.

‘Matcha Made in Heaven’ Facial
This luxurious facial capitalises on matcha’s skin-loving attributes. The presence of EGCG helps calm redness and soothe irritated skin, making it particularly beneficial for those with acne or rosacea. With its antioxidant properties, matcha effectively combats premature ageing signs such as wrinkles and sagging skin, revealing a clear and youthful glow.
‘Whisk Me Away’ Massage
Transport your clients away from daily stressors with this deeply rejuvenating massage. Blending the antioxidant-rich properties of matcha and turmeric with the comforting scents of vanilla and green tea, it promotes a sense of balance and wellbeing while revealing glowing skin all-over.