Inside The SIMKA SPF Launch At Raes In Byron Bay
Last week, SIMKA, in collaboration with Aestheticá Byron Bay, unveiled its highly anticipated new SPF range at an exclusive launch event at Raes on Wategos. This event marked a significant milestone for SIMKA, owned by the derma aesthetics company, showcasing the brand’s commitment to redefining skincare standards, especially in sun care innovation.
The highlight was the unveiling of the SIMKA Invisible Facial Fluid SPF 50, a cutting-edge addition to SIMKA’s lineup, offering sheer, invisible protection. Alongside it, the SIMKA Sheer Mineral Milk SPF 50 and SIMKA Lip Therapy SPF 15 were introduced, promoting healthy ageing and enhancing skin protection.
Co-founders Simone Vescio and Reika Roberts were joined by industry experts for an engaging panel discussion on SIMKA’s commitment to high-performance skincare. “We created SIMKA to embrace the principle of ‘less is more.’ Our products are meticulously crafted to deliver powerful results without overwhelming your skin. Every choice we make—whether in ingredient sourcing or packaging—reflects our dedication to skinimalism and Corneotherapy,” they shared.
Guests enjoyed a stunning backdrop at Raes, an idyllic beachfront venue that captured the serene coastal charm of Byron Bay. Styled with natural elements, the space reflected the brand’s aesthetic of simplicity and elegance.
Aestheticá Byron Bay, renowned for its bespoke Corneotherapeutic treatments, is a longstanding partner of the derma aesthetics and a proud stockist of SIMKA products, reflecting their shared commitment to quality and innovation in skincare.
The launch marks SIMKA’s first-ever in-person release of the Invisible Facial Fluid SPF 50, now available for purchase in-store at Aestheticá Byron Bay and online.
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