Mark your calendars for Mumbrella360, Oceania’s largest media and marketing conference, returning to Sydney’s Carriageworks from May 27 to 29. In partnership with The Intermedia Group, which publishes ProCollective, we are excited to offer our readers an exclusive 20% discount on tickets with the code: M360PC25.

This year’s event promises to tackle a diverse range of topics in the media landscape, with a special focus on creativity, brand enhancement, and marketing effectiveness. This will be particularly beneficial for owners of beauty salons, hairdressers, and skin clinics, as well as suppliers looking to sharpen their marketing strategies in an ever-competitive market.

Over three dynamic days, participants will gain insights from over 90 industry professionals. Attendees can choose from 10 curated content streams aimed at addressing current challenges and uncovering new opportunities.

Salon and clinic operators will find the ‘CMO Unplugged’ panel particularly valuable, featuring esteemed marketers from prominent brands such as IKEA, REA Group and Goodman Fielder. They will share essential strategies for staying culturally relevant, effectively leveraging technology, and measuring the return on investment for marketing – all invaluable knowledge for businesses aiming to build customer loyalty and achieve growth.

Sessions led by specialists will explore the impact of AI on content creation and automated processes, including a case study presented by Katie Dally, General Manager of Brand, Creative, and Operations at Endeavour Group. With beauty brands constantly looking for cultural relevance, a panel that includes TikTok Australia’s head of partnerships, Amy Bradshaw, will explore the role cultural presence plays in driving real business impact. 

Among other highlights are insights from ALDI’s Marketing Director, Jenny Melhuish, and the creative leaders at BMF on transforming bold ideas into real business successes. Shaun Briggs from Specsavers will share strategies for injecting personality into brand communications to boost client loyalty and sales – another crucial strategy for beauty businesses seeking to enhance client engagement.

Keynote speakers will also include John Schoolcraft, Global Chief Creative Officer at Oatly, and Avery Akkineni, Global CMO at VaynerX, both providing innovative perspectives on brand building that beauty businesses can learn from.

With shrinking attention spans and intense competition, the theme of the 2025 conference, FAME, aims to assist brands—regardless of size—in effectively capturing and retaining consumer interest.

Don’t miss this opportunity to connect with Oceania’s leading marketers and media professionals. Visit Mumbrella360 to view the full program. You can claim your 20% discount by using the code M360PC25 at checkout.