RevitaLash goes pink for Breast Cancer Month
RevitaLash Cosmetics are a proud supporter of year-round breast cancer initiatives, to give back to the community from which it was founded, and this year it’s debuting its annual Pink promotion in New Zealand to support and celebrate Breast Cancer Awareness month.
Through this campaign, RevitaLash Cosmetics founder and CEO Michael Brinkenhoff M.D. honours and carries on the legacy of his late wife, who was diagnosed with metastatic breast cancer at the age of 32.
This year, RevitaLash New Zealand will donate a month’s supply of RevitaLash or RevitaBrow to the Look Good Feel Better Trust for every Pink RevitaLash and RevitaBrow sold.
Look Good Feel Better is a free, non-medical and brand-neutral programme that share tangible tips and techniques to help people face cancer with confidence. LGFBNZ runs 300 classes in 40 centres each year throughout New Zealand for women, men and teenagers.
“LGFBNZ is grateful that RevitaLash is once again donating product to share with participants that attend the LGFB programmes,” says LGFBNZ’s Josy Jansonius.”This generous product donation is something tangible for our participants to use after treatment to help feel like their normal selves again.”
The limited-edition collection consists of the award-winning RevitaLash Advanced (2mL and 3.5mL) and RevitaBrow Advanced (3.0 mL), each housed in a luxurious pink ribbon embossed box.
RevitaLash New Zealand strives to raise awareness of the importance of checking for changes, year round. All RevitaLash Advanced products purchased by every stockist, retailer and customer, are accompanied by a bespoke ‘check for changes’ business card. In their effort to raise awareness, RevitaLash New Zealand have set a goal to distribute over 9000 cards for 2019, almost double the cards that were sent out in 2017 and 2018.
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