Osmosis launches brand makeover at Auckland event
Osmosis Skincare NZ unveiled a new look and new branding at an event held at Auckland’s spectacular Glasshouse venue earlier this year.
More than 100 therapists and a select group of New Zealand beauty editors, media and influencers attended and were a captive audience to Osmosis’ formulator and founder Dr Ben Johnson and guest presenter, TV host Cassidy Morris.
“The day was a cumulation of everything I had dreamed of in the last 10 years of working with Osmosis. Everything was so beautiful it literally took my breath away,” said Kay Roby, Osmosis Skincare NZ director.
With a mission to positively expand holistic beauty globally, Osmosis Skincare has transitioned into Osmosis +Beauty. Along with the new brand name and prestige copper packaging, a new online identity and a new combination of product collections were announced. Osmosis +Beauty now offers three main collections: Osmosis MD, Osmosis +Colour, and Osmosis +Wellness.
According to the media release, “upholding the brand philosophy that started over 10 years ago, Osmosis +Beauty will continue to create skincare products and treatments founded on medically developed, clinically validated, and consumer-proven results that are patented, tested, and trusted.”
“Each innovative offering will remain doctor-developed and medical-grade, formulated with patented actives and proprietary nutrients that deliver transformative results without harming the skin.
“The line’s makeup will feature gentle, non-toxic ingredients, botanicals and natural pigments, while the wellness supplements and rejuvenating elixirs will remain inspired by the skin-body connection for inner health that radiates outer beauty.”
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