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5 new launches the beauty world is abuzz about

5 new launches the beauty world is abuzz about

The new year is only just kicking into gear but 2023 is already brimming with breakthrough new formulas for every preference and need. The beauty world is giving us plenty to be excited about, making it hard to discern the worthy from the hyped up.

Ahead, we round-up five new hair and skin releases more than deserving of a spot on your radar.

Olaplex No. 4D Clean Volume Detox Dry Shampoo

A dry February is on the (hair) forecast thanks to Olaplex’s latest launch. As with every release from the bond building pioneers, this one look set to follow suit with equally impressive technology promising to leave users more than satisfied. Featuring light-as-air dry cleansing technology for scalp and hair, that’s clinically proven to not clog pores or leave white residue, the result is hair that feels just washed. Learn more.

Murad Soothing Oat and Peptide Cleanser

For fans of Murad’s Prebiotic 4-in-1 Multi-Cleanser, you’ll want to add this new addition to your line-up. Formulated specifically for sensitive skin, the creamy cleanser is a gentle solution to an effective cleanse without compromising the barrier. Powerful cleansing peptides create a micellular cleansing system to wash away dirt and minimise irritation. Reactive skins rest assured, it’s so gentle you can even use it over the eyelids. Learn more.

Osmosis Perfection Pigment Corrector

From the disruptive skincare brand that calls Alicia Key and Camilla Cabello fans, comes a gentle and high-performing serum set to be a standout. Perfection’s active formula fades dark spots and brightens skin through tyrosinase inhibitors, which reduce the production of melanin in the skin while natural brighteners reveal a more even complexion. Perfection is ideal for those looking to address unwanted sun or liver spots, acne scars, post-inflammatory hyperpigmentation, and melasma. Learn more.

Ultraceuticals Ultra Granule-C Microfoliant

If glow is the goal (when isn’t it?), this complexion perfecting exfoliator might just tick your boxes. The formula features micro-fine absorbable pure Vitamin C (Ascorbic Acid) granules to exfoliate and significantly smooth, refine and brighten the complexion. It transforms from a cream to a serum as it melts into the skin upon massaging, imparting the maximum benefits of pure Vitamin C. Vitamin E (Tocopherol) works in synergy with Vitamin C to keep skin in good condition. Learn more.

ghd duet style

ghd’s latest launch has certainly set the bar high for hair innovation this year. Combining the science of convection and conduction, comes ghd duet style – a world-first heat styler featuring AIRFUSION™ technology. The exclusive technology brings together the power of air flow and the performance of actively heated styling plates to deliver a sleek, smooth, and glossy finish from wet hair – with no damage. Learn more.

Main image credit: @olaplex

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