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Beauty
Because what’s top of mind for your clients should be top of mind for you, too.
Should you be offering BIAB at your nail salon? We speak to the experts.
Care washing is “commercial branding strategies which commodify care and attempt to increase corporate profit”.
Life gets busy. Thankfully, clever new beauty products help to lighten the load just a little – and staying in the know is made easier, thanks to our..
“We’re investing heavily in people and technology to deliver the content our audience needs, wherever they need it,” says Professional Beauty’s MD Craig Hawtin-Butcher.
Social Media Coach Vanessa Ibrahim shares what beauty business owners need to know when marketing themselves online. As a professional salon owner, the thought of social media and..
SIMKA is the newest wellness brand to place on your radar this year.
As part of ProCollective’s Beauty File series, we shine a spotlight on the people behind-the-scenes. From those at the forefront of innovation to savvy beauty entrepreneurs, we speak..
Kiwi workers are stressed, and that’s official. A 2023 workplace report from global analytics and advice firm Gallup found that 47% of New Zealanders reported high levels of..