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A sneak peak at the newest SOS location in the heart of Sydney. As an antidote to our increasingly busy and disconnected modern lives, Melbourne-born bathhouse Sense Of..
If there’s one name synonymous with dominating the Met Gala, it’s undoubtedly Gigi Hadid. The supermodel has graced every Met Gala since 2015, consistently earning a spot among..
By Liz McKeon, Salon Business Expert and Founder of the International Salon Business School Boundaries involve setting behavioural limits during workplace interactions. Boundaries establish what is acceptable workplace behaviour..
The medical aesthetics marketing is booming, with demand for ‘tweakments’ like EMFACE and Profhilo higher than ever. Typically, these types of treatments are recommended as a course for..
In May, ProCollective attended the Clinical Aesthetics Symposium, New Zealand’s leading inclusive educational event for the aesthetics community. Held at Cordis Auckland, and emceed by Antonia Prebble, the..
Danny Pato, seven-time consecutive winner of NZ Hairdresser of the Year, has unveiled his latest collection, The Nomad Queens. Collaborating with long-time friend and photographer Mara Sommer, Pato’s..
Renowned educator and Australian hair industry icon, Tracey Hughes, has been appointed as the international ambassador for New Zealand born company, Kitomba Salon and Spa Software. It’s a..
ProCollective previously reported on Olaplex’s declining sales across all channels for quarter four of 2023. This downturn appears to be continuing based on the latest results from Olaplex..
TikTok has a way of making trends out of things that have always been, well, a thing (à la ‘Everything Showers’). One of the latest crazes, amassing over 85..
Developing great relationships with your clients is an essential part of running a salon. This is a two-way street – you need to have a solid, regular repeat..
Emma Lewisham’s latest launch, the Supernatural Vitale Elixir, is set to be a game-changer in anti-ageing. The new facial muscle relaxant has been scientifically proven to reduce muscle..