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Beauty
If you turned to the internet for beauty help this year, you’re not alone…
Founded in 1988, the New Zealand company is now on a sustainability journey.
The celebrity makeup artist is a favourite of the likes of Kim Kardashian.
Prescription skincare via the web is set for major expansion in coming years.
The new WelleCo range includes a body cleanser, body balm, face mask and hair/scalp mask.
The dual serum/primer promises to cut down time spent on skincare.
The multinational also owns more than 70 other beauty brands including Covergirl and Rimmel.
The Shiseido subsidiary joins more than 90 other beauty brands in doing so.
10 of the world’s most popular brands have been caught out with ‘fake followers’.