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As we move towards more inclusive definitions of gender, the beauty industry is evolving. From skincare to makeup, brands are rethinking their positioning to be more aligned with gender-neutral..
Two pioneering franchise brands from the beauty and personal care industry have shone to the fore in the Westpac New Zealand Franchise Awards 2022. Taking out the Westpac Supreme..
Auckland’s go-to destination for hair extensions, Loxy’s, has certainly come a long way since its humble beginnings in a cabin on the front lawn of founder Kate Jarrett’s..
What SPF do I need? How long does sunscreen last? Does SPF 15 protect provide sufficient protection from the sun? How does sunscreen work? These are all common..
If you’re looking to increase your salon’s profit margins, looking beyond cut and colour is key. Speaking to Timely, Larissa Macleman, a salon owner of 20 years and..
Gone are the days where oils were considered something to be removed from your skin, not added to it. Now, there are no shortage of oils in skincare..
The ‘lipstick effect’ is a term used to refer to a period of economic crisis where consumers still purchase a luxury product. With talks of a recession circulating, the..
Once the TikTok—specifically BeautyTok—community is behind a brand, there’s no stopping the momentum. Equally, there’s no denying the power the app has in boosting business for brands, both..
One of the overarching trends to come out of the pandemic was an increased interest in skin health. Consumer interest shifted from cosmetics to hardworking actives and treatments..