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We tried EMFACE, the revolutionary needle-free treatment for a lifted, more youthful appearance

We tried EMFACE, the revolutionary needle-free treatment for a lifted, more youthful appearance

Earlier this year, ProCollective reported that EMFACE is now available in New Zealand. While the needleless device has been around globally for some time, the technology—and awareness around..

Beauty file: endota founder Melanie Gleeson on expanding into New Zealand, transitioning from Forme, and endota’s most popular treatment  

Beauty file: endota founder Melanie Gleeson on expanding into New Zealand, transitioning from Forme, and endota’s most popular treatment  

As part of ProCollective’s Beauty File series, we shine a spotlight on the people behind-the-scenes. From those at the forefront of innovation to savvy beauty entrepreneurs, we speak to experts to..

Immersive, multi-sensory & sophisticated: Inside Shiseido Otaku Beauty Obsession

Immersive, multi-sensory & sophisticated: Inside Shiseido Otaku Beauty Obsession

Last Wednesday evening, beauty media and influencers gathered at Studio 230 in Ponsonby for an experiential, one-of-a-kind event to celebrate the launch of Shiseido Otaku Beauty Obsession. Dressed..

Australian skincare brand issued court order for misleading marketing claims

Australian skincare brand issued court order for misleading marketing claims

In a recent development, popular Australian skincare brand Biologi has found itself in hot water due to misleading claims in its marketing campaigns. Several allegations have been made..

L’Oréal Groupe Beauty Tech innovation, HAPTA, earns ‘TIME Best Inventions 2023’ accolade

L’Oréal Groupe Beauty Tech innovation, HAPTA, earns ‘TIME Best Inventions 2023’ accolade

Lancôme HAPTA, a smart makeup applicator designed for people with limited arm mobility, has been included in TIME Best Inventions 2023. It follows in the footsteps of previous TIME..

Is ‘clean beauty’ on the decline? New data reveals more specific consumer preferences

Is ‘clean beauty’ on the decline? New data reveals more specific consumer preferences

Over the past few years, clean beauty has been among the fastest growing beauty categories across skincare, haircare, and cosmetics. However, a recent report by New York-based consumer..

Share a little ‘Joi’ with your tresses this festive season

Share a little ‘Joi’ with your tresses this festive season

While most Christmas gift guides will encourage you to think outside the box, sometimes it’s what’s inside the box that really counts. As we approach summer, our focus..

3 key beauty and personal care trends for 2024

3 key beauty and personal care trends for 2024

Leading research agency, Mintel, has released its annual Global Beauty and Personal Care Trends report. The report reveals three key trend predictions set to impact the industry in..

Must watch: Danny Pato unveils award-winning Heroines collection film

Must watch: Danny Pato unveils award-winning Heroines collection film

D&M co-owner and creative director, Danny Pato, has unveiled his latest collection film, Heroines. The seven-time-consecutive New Zealand Hairdresser of the Year, is renowned for his editorial collections…

Understanding menopausal skin changes and skincare

Understanding menopausal skin changes and skincare

In recognition of World Menopause Day, held annually on 18th of October, Environ Skincare is focusing efforts on raising awareness about the effects of menopause on the skin..